standard PCB manufacturing processes?
Define "standard" here. I remember you can very solidly burn your finger on a thermal printer head, so temperatures above 120 °C are likely – and that's not OK for most "standard" PCBs (made of cheap FR4 fiberglass-epoxy laminate). But higher-temperature media are a thing, so generally there's nothing wrong with printing an array of thin traces on a ceramic PCB (many PCB manufacturers offer different substrates).
The problem here becomes the trace material: Can't really put soldermask atop of something that's getting drawn by paper – soldermask isn't designed to withstand constant abrasive action.
Can't leave the copper bare – same problem.
My suspicion here is that in general, thermal printer heads are indeed made of "usual" materials (ceramic substrate) and the conductive stuff is printed on, but it's not copper as in standard products.
You can, by all means, try to just order PCBs (pcbway has substrate that has a glass temperature of 150 °C; that should be enough if you actually do control the current through these traces individually – not that hard; all you want to do is make sure your trace resistance doesn't increase from its cold resistance more than is thermally OK for the substrate); you'll want to thermally attach a big cooler to the backside of the PCB.
Will this work forever? Probably not. Will this work for a prototype? Probably!