As @DKNguyen pointed out in the comment, use of Spread Spectrum Technology and this, Gold and Walsh-Hadamard sequences.
If I remember well, sub-modulation (PRBS of some kind) can be "inserted" within the sent pulse.
The received wave pulse is correlated with this sub-modulation and identified as its own.
Properties of PRBS are used to reject "all" other "modulation".
This work also when the received wave is well "lost" in noise ... but can be "easily" recovered.
Note that the range of the "radar" is not kilometers ... and therefore, there should be only a small amount of false "echoes".
Not all vehicles sold are equipped with this "expensive" technology.
Here perhaps a more comprehensive text ... link and this